REID KRAUSEN

REID KRAUSEN

REID
KRAUSEN

  • Branding

    Marketing

    Business Development

    Content Creation

  • MARKETING & Creative Strategist |

  • Based in the U.S.

  • Branding

    Marketing

    Business Development

    Content Creation

  • MARKETING & Creative Strategist |

  • Based in the U.S.

Let's talk

Let's talk

Let's talk

Let's talk

Trusted By

Project Highlights

Project Highlights

2020-2022

Advanced Digital

Business Development Intern -> Marketing Manager

2022 (Contract)

All-American Realty

Director of Marketing and Brand Development

2025 - Current

Simply Trading

Brand & Growth Advisor (Volunteer Role)

2017

Unwind

VEI Company Branding Competition

2020-2022

Advanced Digital

Business Development Intern -> Marketing Manager

2022 (Contract)

All-American Realty

Director of Marketing and Brand Development

2025 - Current

Simply Trading

Brand & Growth Advisor (Volunteer Role)

2017

Unwind

VEI Company Branding Competition

  • Marketing Strategist & Brand Designer

  • Driving growth since 2018

  • Marketing Strategist & Brand Designer

  • Driving growth since 2018

About me

Marketing Strategist

I'm a marketing strategist with a designer's background and 8+ years building campaigns end to end. Most strategists hand off a plan and wait on someone else to build it. I write the strategy, then design the assets that execute it.


That combination has taken me across legal, real estate, and tech. I've led full rebrands and website rebuilds, repositioned companies through market shifts, and built sales enablement programs from the ground up. The work spans messaging frameworks and go-to-market planning through to the pitch deck that closes the room.


I'm at my best where strategy has stalled and someone needs to move it. I set the priorities, build the plan, and ship it.

experience

Hall & Evans, LLC May 2022 - Current

Legal Marketing Specialist

Hall & Evans, LLC May 2022 - Current

Legal Marketing Specialist

Hall & Evans, LLC May 2022 - Current

Legal Marketing Specialist

All-American Realty Feb 2022 - May 2022

Director of Marketing and Brand Development

Advised the CEO directly on brand and go-to-market strategy. Led a full repositioning that grew client inquiries 23% and cut the sales cycle by 15%. Built out sales tools, managed vendor partnerships, and ran multi-platform digital campaigns that lifted engagement and conversions across the board.

All-American Realty Feb 2022 - May 2022

Director of Marketing and Brand Development

Advised the CEO directly on brand and go-to-market strategy. Led a full repositioning that grew client inquiries 23% and cut the sales cycle by 15%. Built out sales tools, managed vendor partnerships, and ran multi-platform digital campaigns that lifted engagement and conversions across the board.

All-American Realty Feb 2022 - May 2022

Director of Marketing and Brand Development

Advised the CEO directly on brand and go-to-market strategy. Led a full repositioning that grew client inquiries 23% and cut the sales cycle by 15%. Built out sales tools, managed vendor partnerships, and ran multi-platform digital campaigns that lifted engagement and conversions across the board.

Advanced Digital Aug 2020 - Feb 2022

Marketing Manager

Led multi-channel campaign strategy across email, SEO, social, and blog, driving a 35% lift in engagement and a steady rise in inbound leads. Spun up a refurbished product line from legacy inventory to open a new revenue stream. Produced RFPs, pitch decks, and sales tools alongside the BD team to close deals and retain accounts.

Advanced Digital Aug 2020 - Feb 2022

Marketing Manager

Led multi-channel campaign strategy across email, SEO, social, and blog, driving a 35% lift in engagement and a steady rise in inbound leads. Spun up a refurbished product line from legacy inventory to open a new revenue stream. Produced RFPs, pitch decks, and sales tools alongside the BD team to close deals and retain accounts.

Advanced Digital Aug 2020 - Feb 2022

Marketing Manager

Led multi-channel campaign strategy across email, SEO, social, and blog, driving a 35% lift in engagement and a steady rise in inbound leads. Spun up a refurbished product line from legacy inventory to open a new revenue stream. Produced RFPs, pitch decks, and sales tools alongside the BD team to close deals and retain accounts.

Advanced Digital Mar 2020 - Aug 2020

Business Development Intern

Spearheaded a full rebrand and website rebuild to realign the company through a market shift. Drove 150 to 200% audience growth with targeted digital campaigns. Built the marketing infrastructure from the ground up: collateral, templates, ad systems, and helped plan the company's relocation and warehouse setup.

Advanced Digital Mar 2020 - Aug 2020

Business Development Intern

Spearheaded a full rebrand and website rebuild to realign the company through a market shift. Drove 150 to 200% audience growth with targeted digital campaigns. Built the marketing infrastructure from the ground up: collateral, templates, ad systems, and helped plan the company's relocation and warehouse setup.

Advanced Digital Mar 2020 - Aug 2020

Business Development Intern

Spearheaded a full rebrand and website rebuild to realign the company through a market shift. Drove 150 to 200% audience growth with targeted digital campaigns. Built the marketing infrastructure from the ground up: collateral, templates, ad systems, and helped plan the company's relocation and warehouse setup.

Reid Krausen

Phone Number

470-588-6138

Email

krausenreid@gmail.com

Current Residence

Denver

Current time

4:21:16 PM

4:21:16 PM

Socials

Linkedin

Medium

Services

What I Do

I handle marketing the way most companies actually need it handled: one person, full scope, no hand-offs lost in translation.

01

Positioning & Messaging Strategy

Figuring out what you actually do, why it matters, and how to say that so people remember it. Messaging frameworks, brand voice, and the internal buy-in to make it stick.

Messaging frameworks

value propositions

Visual guidelines

tone-of-voice playbooks

01

Positioning & Messaging Strategy

Figuring out what you actually do, why it matters, and how to say that so people remember it. Messaging frameworks, brand voice, and the internal buy-in to make it stick.

Messaging frameworks

value propositions

Visual guidelines

tone-of-voice playbooks

02

Demand Generation & Content

Campaigns that bring in real leads, not just impressions. Email, SEO content, paid social and search, all built to move people from curious to converted.

Email drip campaigns

SEO-driven content

Webinars

Paid social & search

02

Demand Generation & Content

Campaigns that bring in real leads, not just impressions. Email, SEO content, paid social and search, all built to move people from curious to converted.

Email drip campaigns

SEO-driven content

Webinars

Paid social & search

03

Sales Enablement & Collateral

The stuff your sales team actually uses: RFP responses, pitch decks, case studies, one-pagers. Built so they close deals faster, not sit in a shared drive unused.

RFP/RFI templates

Pitch deck creation

Case study development

One-pagers

03

Sales Enablement & Collateral

The stuff your sales team actually uses: RFP responses, pitch decks, case studies, one-pagers. Built so they close deals faster, not sit in a shared drive unused.

RFP/RFI templates

Pitch deck creation

Case study development

One-pagers

04

Operations & Performance Analytics

Cleaning up the systems behind the work: CRM setups, workflow docs, dashboards that tell you what's actually working so you stop guessing.

CRM & automation setup

Workflow documentation

Performance dashboards

A/B testing & audits

04

Operations & Performance Analytics

Cleaning up the systems behind the work: CRM setups, workflow docs, dashboards that tell you what's actually working so you stop guessing.

CRM & automation setup

Workflow documentation

Performance dashboards

A/B testing & audits

Sectors

Tech

Real Estate

Legal

FinTech

B2C

B2B

Current stack

WordPress

Framer

Asana

AirTable

Adobe Suite

Microsoft 365

Google Suite

Google Ads

Meta

Hubspot

Salesforce

MailChimp

Constant Contact

ChromeRiver

Zapier

  • 8+ Years Experience

  • Cross‐industry expertise

  • End-to-end marketing execution

  • 8+ Years Experience

  • Cross‐industry expertise

  • End-to-end marketing execution

MY APPROACH

3 Phases to Hit the Ground Running

3 Phases to Hit the Ground Running

How I’ll make an immediate and lasting impact in your marketing organization.

From day one through sustained growth, this roadmap shows how I learn your business, plan strategic initiatives, and deliver measurable marketing results.

01

Learn & Audit

First 30 days

Stakeholder interviews:

Talk to the people who actually know where things are broken.

Channel & asset audit:

See what's already working before touching anything.

KPI benchmarking:

Set real goals and a timeline, not just vibes.

Learn & Audit

First 30 days

Stakeholder interviews:

Talk to the people who actually know where things are broken.

Channel & asset audit:

See what's already working before touching anything.

KPI benchmarking:

Set real goals and a timeline, not just vibes.

02

Strategy & Alignment

30–60 days

Strategic framework:

Nail down who we're talking to, what we're saying, and where.

Campaign blueprint:

Map the actual tactics, budget, and timeline.

Team alignment workshops:

Get buy-in before launch, not after.

Strategy & Alignment

30–60 days

Strategic framework:

Nail down who we're talking to, what we're saying, and where.

Campaign blueprint:

Map the actual tactics, budget, and timeline.

Team alignment workshops:

Get buy-in before launch, not after.

03

Execute & Iterate

60–90+ days

Campaign deployment & tracking:

Launch it and watch it in real time, not after the fact.

A/B testing & optimization:

Keep refining instead of setting and forgetting.

Performance reporting:

Tell you what worked, what didn't, and what's next.

Execute & Iterate

60–90+ days

Campaign deployment & tracking:

Launch it and watch it in real time, not after the fact.

A/B testing & optimization:

Keep refining instead of setting and forgetting.

Performance reporting:

Tell you what worked, what didn't, and what's next.

Hear More

Hear More

FAQ

Any Questions?

Any Questions?

Don't see your question? Email me, I'll answer it.

Don't see your question? Email me, I'll answer it.

What’s your approach to campaign success?

How do you collaborate with sales teams?

What sets you apart from other marketers?

How do you handle shifting priorities and lead teams through change?

Are you available for freelance or contract roles?